Invest in a website that converts
Monitoring and analyzing data can help you gain insight into what’s working, what’s not, and how you can improve your site for even better results.
When you use heatmaps, customer surveys, and sound principles, you can improve the user experience in your website and convert more visitors into customers.
Think about it. If you improve the conversion of your website by just 1%, that’s a huge increase in the bottom line revenue because it multiplies the result for every batch of visitors that lands on the page.
Without using data to analyze your website, you’ll be forced to resort to gut reactions, personal preferences, or other unfounded hypotheses.